How to Build Strong Business Relationships

There’s so much more we wanted to say about how workplace experiences are evolving in the face of new technology. Fortunately, there are already some great articles already out there. Take a look through some of our favorites, and uncover more about the business relationships between customers, employees, and technology.

01. Race in the workplace: The frontline experience.

What we learned: Frontline workers from ethnic minorities all face challenges on the job. But the nature of those challenges differs dramatically depending on their background.

Why you should read: This in-depth piece from McKinsey provides a breakdown of the frontline work experience for employees with minority backgrounds, providing data-driven points that can help managers understand their unique perspectives and better support their growth.

02. What does a good customer experience actually mean today?

What we learned: The definition of good customer experience is steadily evolving as new technologies and pain points change the game for audiences.

Why you should read: The experts at Retail Customer Experience explain how everything from inflation to artificial intelligence have influenced consumer expectations while laying out the strategies to meet — and exceed — them.

03. How to create a chatbot your customers won’t hate.

What we learned: Only 20% of Gen Z, and 4% of Baby Boomers, want to start their interactions with a chatbot.

Why you should read: CMSWire dives into the many shortcomings of chatbots, while revealing how businesses can implement and support them more effectively.

04. How to overcome motion sickness in VR.

What we learned: Software engineers fear a quarter of all users will experience VR motion sickness — reducing the number of people who will fully adopt the technology.

Why you should read: This piece lays out the ‘why’ and ‘how’ of VR motion sickness. It's a must read for developers wondering how to minimize the impact.

05. Pay your dues or jump right in? The debate over speaking up in the workplace.

What we learned: Young employees want a place at the table so they can have their voices heard. But some older workers think they should get more experience first.

Why you should read: The BBC lays out the different views of older and younger generations on workplace inclusion, and how managers can navigate the differing demands of their workforce.

06. You only make a first impression once. Don’t blow it.

What we learned: Research from Harvard Business Review suggests consumers will form a first impression of a retail interaction within seven seconds — determining whether or not they’ll become a repeat customer.

Why you should read: Amanda Stevens highlights four key ways you can make a good impression on first-time customers and improve their experience.