ACCENTURE
Accenture and mixed reality: Revamping a global onboarding and training process using Meta Quest
When lockdowns hit professional services company Accenture, they decided to launch a revamped new hire experience. Today, the award-winning One Accenture Park supercharges onboarding and training for more than 175,000 employees, across six countries, every year.
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The challenge
An early adopter of mixed reality, Accenture created their virtual campus, the Nth Floor, back in 2019. When lockdown measures hit, they wanted to expand this initiative to reach even more people across the company. Accenture decided to enhance their campus with immersive learning experiences to boost training enthusiasm and knowledge retention. They also wanted to use this pilot to improve the employee onboarding experience.
Implementing large-scale change in a huge global organisation can be a challenge. Accenture knew they needed a multi-pronged approach and a strong internal communications strategy to build a buzz and maintain momentum.
The size of the pilot meant that the team had to generate interest across a large and diverse group of employees. As people absorb information in different ways and communicate on different channels, reaching them all required creative thinking.
Accenture needed to elevate their messaging to match the excitement of the experience by relaying the benefits in a fresh, upbeat way.
About the company
Accenture is a leading global professional services company with over 200 offices and 774,000 employees worldwide. The Fortune 500 organisation has over 9,000 clients in more than 120 countries. An innovative and dynamic technology leader, Accenture began building its own immersive space, the Nth Floor, in 2019.
Industry
Professional services
Julie Sweet,
CEO, Accenture
“
The Nth Floor is a great way to learn about Accenture… And it's super cool.
WHY MR
Why Meta Quest?
Mixed reality was the perfect technology to provide next-generation experiences for employees and clients.
The choice to go with Meta Quest was an easy one and based on:
Affordability: A worldwide solution needed to make financial sense for maximum return on investment.
Availability: Accenture needed a device that was widely available to teams across the globe.
Quality: Accenture's research rated Meta Quest as the most advanced headset on the market.
The solution
Accenture created a large immersive pilot, One Accenture Park, within the Nth Floor. To encourage uptake, the team built a thriving network of enthusiastic mixed reality champions from across the company.
The champions were incentivised to:
- become advanced Meta Quest users
- advocate for mixed reality technology within the company
- help other employees with technical issues
The champions also established a social networking community where Accenture employees could:
- easily request a Meta Quest device
- ask questions and share resources
- find out about upcoming immersive reality events
Next, company leaders were brought on board to boost awareness. Accenture provided coaching and a white-glove setup (a kind of tech concierge), to get leaders comfortable using Meta Quest devices, multiple mixed reality apps and the Nth Floor.
Creating virtual onboarding worlds where employees could learn how to use Meta Quest headsets in a safe, comfortable setting was key to the pilot's success. Accenture also hosted virtual events attended by senior leadership to demonstrate top-down support.
Today, the organisation continues to build a suite of mixed reality services – including developing more immersive learning solutions and helping customers tap into the metaverse.
New hire,
Accenture
“
One Accenture Park was magnificent! I have never had such a mixed reality experience during a training programme, and I am really impressed.
THE RESULTS
One Accenture Park is a resounding success
It launched on Accenture's virtual campus, the Nth Floor, to transform onboarding and training. 60,000 Meta Quest headsets later, more than 175,000 employees use the virtual space to connect every year.
One Accenture Park has earned a Brandon Hall Gold Award for Technology Excellence, two years in a row, as well as:
50K
active users across six countries
1,300
immersive reality champions
4.7/5
rating for its onboarding experience
33%
boost in learning retention, compared to video
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