Let’s continue to explore the world of innovative design in business with articles and videos from some of our favorite sources. From user experience, to faster, more sustainable 3D prototypes, learn more about how quality design in mixed reality can make a very real difference.
What we learned: Top performing companies embrace the full user experience; they break down internal barriers among physical, digital, and service design. The importance of user-centricity, demands a broad-based view of where design can make a difference.
Why you should read: For companies that make it into the top quartile of Mckinsey Design Index scorers, the prizes are as rich as doubling revenue growth and shareholder returns compared to their industry counterparts.
What we learned: More organizations are waking up to the business value of design and making it an enterprise-wide priority. The size of the global design industry is around $162 billion and growing. Based on global trends, 72% of design teams told us they expected to grow in 2023, and one-quarter expect to grow by more than 25%.
Why you should read: Forrester explains how design systems drive business improvement, increase employee retention and help power accessibility modes.
03. Spatial design: A how-to guide for designing in the third dimension.
What we learned: 3D prototyping helps us feel what mixed reality experiences will be like for people. There are many elements that are unique to 3D that a 2D mockup just can’t show. For example, is an object in MR within touching distance? How would someone intuitively interact with it? Does it look like it has weight and depth? These are some considerations designers need to keep in mind when designing for immersive, spatial experiences.
Why you should read: 3D prototyping is learning — it’s the act of applying a growth mindset to a challenge and emerging with information you didn’t have previously. For designers in business who want to build the future, the best place to start is wherever you are now.
04. Find your balance between following global trends and
leading them.
What we learned: Originality and creativity are an integral part of the design world, but that doesn’t mean global trends should be ignored.
Why you should read: One designer gives her view on integrating global trends versus straying from them, and how both schools of thought can come together to create something timeless.
What we learned: Accessibility mode is crucial for differently abled users, but it has its drawbacks in terms of design. Any accessibility is better than none at all, but the future is more inclusive design as a starting point.
Why you should read: Dominika Naumiuk highlights the trade-offs that come with accessibility mode and argues for integrating inclusive design decisions from the start.
06. Bad user interfaces may be frustrating but they can
also be funny.
What we learned: Some designers just want to watch the world burn.
Why you should read:This video, while hyperbolic, demonstrates how overly complicated design can get in the way of the user experience.
